Amazon Whisperer

• Describe the revenue drivers you currently include in your business concept for this class. Revenue drivers are the different ways you make money. 

The revenue drivers include consumers that shop online and through clothing websites and have the issue with buying clothing on line that might not fit their body type or shape. 

• Describe what kind of product offering you believe should be next. What's the next thing your customers want?

I believe the next thing my customers want is a model of themselves to put clothing on to see how it likes and the styles that are similar to their purchase so they can know what it will look like on them prior to them purchasing it.

• Describe how this "next" thing will enhance your existing product/service offering. Does it improve the user experience, does it increase customer switching costs, does it foster customer loyalty, etc.?

I think this "next" thing will enhance my existing service by allowing my customers to understand what products fit them and how certain shapes and sizes work with their body types. I believe this will improve the user experience because it will allow them an easier way and more exciting ways to try on clothing. 

• Go to Amazon and try to find a product that is similar to the one you want to offer next. Describe the product. Include a picture of the product.

This was the closest thing I could find that is similar to the product that I want to offer next from amazon.com. This product is a maniquen that costs $55 and allows customers to put their clothing on it to see how it looks. 

• What are the customer reviews for the product? What, exactly, do customers not like about the product? What do they like about it?

The customer reviews for the product are actually really good. Customers like that there are different sizes for the model which relates to my product. Customers don't like the smell of the product which is extremely interesting and easy to fix. 

• Describe what design/usability changes you'd make to the product. 

I would change the design of the product because I would want customers to use their exact measurements on their body so they can actually see how the product would look on a body type such as theirs. 

• Describe why you think this product would make a good addition to your current product/service offering.

I think this product would make a great addition to my current service because of its increase of accessibility to my consumers.